Rebranding is good for your health
Anticoagulation UK [ACUK] is a charity dedicated to the prevention of thrombosis, raising awareness of the risk of blood clots and how to help prevent them by providing information, education and support for patients and healthcare professionals.
Anticoagulation UK require a strong brand identity that is synonymous with the values they portray and uphold.
Kennedy Digital were engaged to facilitate this process for the entire creative process. The scope of the project incorporated every design aspect, from the creation of a new name, colour palette, logo and graphic identity.
The project resulted in Kennedy Digital being retained and utilised to create all of Anticoagulation UK's digital assets, including website development, downloadable literature, email marketing, newsletter, video production and podcast series.