Step Up To Stop Clots
Thrombosis UK works to increase awareness, support research and extend understanding to both healthcare professionals and the general public.
Many blood clots (thrombosis) can be prevented by keeping mobile and this message was the building block to our awareness and fundraising campaign - Step Up to Stop Clots
Success relied on being inclusive and engaging with all generations to encourage participation and organic promotion.
In an effort to appeal to everyone, we encouraged participants to complete any form of exercise and post their efforts on there social media platforms and the Thrombosis UK social wall via the hashtags #StepUpToStopClots #sutsc
Reducing the barrier to entry by targeting all abilities resulted in a large uptake of the challenge.