Now in it's third year, the National Thrombosis Week virtual conference has the objective to be the premiere event for patients and healthcare professionals, providing free seminars and resources.
With this goal in mind, we set out to evolve the brand identity to increase visual impact whilst encompassing and staying true to Thrombosis UK’s values.
Thrombosis remains a major cause of death and yet many people have little or no understanding about the cause and effects.
Incorporating attributes such as blood cells and veins into the design allows the viewer to gain an understanding with the subject matter.
These visual gestures reinforce the conferences topic whilst providing a distinct and unique design to be used across all markeitng assets.
Thrombosis UK works to increase awareness, support research and extend understanding through education and the sharing of information to improve care for all those affected by thrombosis.
Incorporating attributes such as blood cells and veins into the design allows the viewer to gain an understanding with the subject matter.
The new design integrates into our roll-out strategy for the makrketing and promotion of the virtual confernce. High impact imagery and mesaging have been disseminated across social and digital platforms, engaging previous and new users conference and allowing new sponsors to come onboard.
